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| Confused by the mass of contradicting numbers from different sources, the company approached us for a thorough study to determine the characteristics of India’s affluent, its middle class, their consumption patterns, and forecast their evolution. |
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| Bogged by the complexities of large database on consumer expenditure, for a study on the evolution of middle class in India, we were called in to extract the relevant data, verify it, and construct a user-friendly database. |
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| The EIU, through its Indian subsidiary International Market Assessment, and Indicus conducted a joint study on the attributes and potential of Indian rural markets. |
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